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AT&T Sues Verizon Over “There’s A Map For That” Ads from The Consumerist

AT&T has had it with Verizon’s “there’s a map for that ads” and have filed a lawsuit. AT&T claims that the ad misleads the audience. They say “while the blank spaces in Verizon’s map actually show places where there is no Verizon service at all — the blank spaces in the AT&T map may still have voice and data coverage — just not “3G” coverage”.

AT&T’s concern is  that the less technically savvy customer will look at the maps and think AT&T doesn’t work in some entire regions or even entire states where there is actually coverage.

Ironically Verizon has already changed the ad. It now  includes a disclaimer that voice and data are still available in the white space on AT&T’s map.They also removed  reference to AT&T customers being “out of touch.” I guess AT&T did think that was enough.

From the lawsuit:

By continuing to use a “3G” coverage map in its advertisements, Verizon is still conveying the message that AT&T has no coverage in the white or blank space included in the map, and thus AT&T customers cannot use their phones in large portions of the United States.

You can see entire  the lawsuit here.

Thanks to The Consumerist for this tidbit.

Nancy Raskauskas, Administrator

Nancy Raskauskas,Founder, Owner and Developer of the Cosmic Networks, is also the Middle and Upper School Computer Teacher at Worcester Preparatory School on the eastern Shore of Maryland. Nancy is a very creative teacher and a telented Graphic Artist. With a background in language arts and art, along with her talent for technology, Mrs. Raskauskas inspires students to move forward in computer skills. The winner of many state and national awards for her work with technology and children, Mrs. Raskauskas was named the Maryland Technology Teacher of the Year and has received national awards from the Computer Learning Foundation. Her writing appears in a number of web sites and publications.

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